Grow Retail Asia
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“We understand evolving consumer demand, retailer strategies and the trends that are altering the retail landscape both in Cambodia and around the globe.
We are passionate about Retail and Management, and as such we use our international expertise, local market knowledge, and industry connections to provide you with the ultimate bespoke retail management solutions.
For Retail Property Owner Operators and Developers, we will provide you with the tools and resources to achieve the most optimal returns on your investment.
For Retailers looking to enter or expand in a market, we will find you the right space in the right location at the right price. “
Michael Vong
Managing Director
Retail Consultancy & Operations Management
DESIGN REVIEW
- Review of building design and facilities
- Advice on Shopper Traffic management applications
- Develop / Review Shopping Center Rules and Regulations where applicable
- Develop / Review Standard Operational Procedures where applicable
TENANCY MIX
- Using data sourced from the Market Study, establish a project concept and positioning statement.
- Identify potential target customers base on the concept and positioning statement
RENTAL RATE
- Based on comparable analyses, project characteristics and market conditions
- Propose rents by floors, location and merchandise category
- Proposed rents in two scenarios: with anchor tenant and without anchor tenant
MARKETING STRATEGY
- Develop the Retail Marketing Plan & Budget
- Design the Retail Marketing Collateral
- Retail Events & PR activities
- Review and make recommendations on the development / property’s Marketing/Activity Plan
GRA recognises bringing a Retail Mall Project to life is not just a matter of finding some land, and building a structure.
There are three distinct stages, each important in their own right, but all integral parts of the development and the successful on-going operation of a Retail Mall.
OUR TEAMS’ TRACK RECORD
RESEARCH AND DESIGN
Provision of Research and Design Consultancy services for over;
• 1.8 million sqm of Research and Design Consultancy
• Thirty one (31) projects including Retail Malls, Office, Hotels, Residential Condominiums, Mixed Used
• Developments, Urban Townships and Gated Communities.
• Six (6) APAC countries in the APAC region;
– Cambodia
– Malaysia
– Vietnam
– Laos
– Australia
– Myanmar
RETAIL LEASE MANAGEMENT
Provision of Retail Leasing services for over;
• 1.1 million sqm of Retail Projects
• Thirty (30) including Retail Malls and Mixed use developments.
• Six (6) APAC countries in the APAC region;
– Cambodia
– Malaysia
– Vietnam
– Laos
– Australia
– Myanmar
MANAGEMENT
Delivered Management services and Management Consultancy for over;
• 1.2 million sqm of Retail Mall, Office, Hotel, Residential and Condominium projects.
• 13 million sqm of Mixed Used Developments, Urban Townships and Gated Communities.
• Six (6) APAC countries in the APAC region;
– Cambodia
– Malaysia
– Vietnam
– Laos
– Australia
– Myanmar
Market Analysis
Detailed analyses of the retail market, covering existing competition and future projects, undertaken in order to form a balanced judgment of the main areas of demand and the optimum scale of the retail.
competition analysis
Comparable analyses are conducted based on several criteria, including size and layout, merchandise mix, access and parking, rental levels and catchment population. The goal is to provide not only the details of surrounding projects but also an analysis of how the other projects impact Clients’ projects
Site Analysis
Accessibility and locality
Trade area characteristics
Surrounding land uses
Significant developments (existing and future) in the surrounding area
Local amenities / facilities
Planning provisions for the site and surrounding areas
Our advice is grounded in a clear understanding of your business objectives.
We’ll act as your Partner tailoring a bespoke solution that addresses your specific performance goals.
We look to form Trusted, Long-Lasting Relationships, providing you with the tools needed to navigate the ever changing marketing conditions and the confidence to embrace new opportunities as they emerge.
Grow
